Business: Aviation / Geneva
Plane sight
Business aviation is innovating at speed. Ahead of Ebace, the sector’s key trade fair, we spot the high fliers.
Business aviation is coming off one of its most successful periods after the pandemic drove legions of wealthy individuals to fly privately for the first time. But it’s not all rosy as we look ahead to the rest of 2023 and beyond. Economic headwinds are a concern – not so much for the ultra-high-net-worth individuals, who will certainly continue to fly privately, but for corporations that might be trying to cut costs or simply feel that the optics of business jets doesn’t fly when they are facing a turbulent economy and the potential of staff…