Roll with it

Before designer Jirawat “Bote” Benchakarn launched his jbb menswear label in 2007, shopping in Bangkok was often limited to drab, ill-fitting business attire sold in department stores or edgier fashion that would look out of place in most office environments. “There was a big gap in the market,” says Benchakarn, whose day begins with a coffee in his room at the Grand Hyatt Erawan. He stays at the hotel in downtown Bangkok during busy periods – a regular occurrence for a company with international operations and a staff of six. 

The Grand Hyatt is…